Expo 2020

For the National Technical Museum we had the honour of producing a game with great ambitions – to present the modern Czech museum industry at the World Expo 2020 in Dubai. For this occasion, we designed a touchscreen game controlled by a physical wooden matrix and complemented by a large narrative projection. The main message of the game, according to the NTM motto, is “He who knows, does not destroy.” and the theme of the Czech Pavilion at Expo – sustainability – to convey to young people and children the idea of why it is important to know how things work and how to fix them. While playing, visitors will learn about how a car, a camera, and batteries work and how Czech inventors were involved in their development.

Translated with www.DeepL.com/Translator (free version)


  • art director: Filip Veselý, Alžběta Müllerová
  • illustrátor: Fancy Boy Epic
  • animator: Matěj Valter
  • editor: Filip Veselý
  • graphic designer: Alžběta Müllerová
  • project manager: Anna Růžičková
  • client: NTM